Alturki, Turki2021-05-062021-05-062021https://hdl.handle.net/2097/41494The human and social toll of the coronavirus disease 2019 (COVID-19) pandemic has already spurred several major public health “lessons learned,” and the theme of effective and responsible scientific communication is among them. The Ministry of Health (MOH) in Saudi Arabia used Twitter as a fundamental tool to communicate with the public. This study examined the Twitter response strategies selected by MOH, through the lens of situational crisis communication theory, by using a qualitative content analysis of tweets from the MOH official Twitter account.en-US© the author. This Item is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).http://rightsstatements.org/vocab/InC/1.0/COVID-19Strategic communicationCrisis communicationThesis