Putting web analytics to use creating a data driven website
Date
2013-08-20
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
ALA TechSource
Abstract
Description
This chapter examines a data-driven library website redesign and suggests informed best practices for pragmatically managing a redesign project.
Citation: Pitts, J., & Coleman, T. L. (2013). The right tools for the job: Using analytics to drive design. In T. Farney & N. McHale (Eds.). Web analytics strategies for information professionals: A LITA guide (pp.131-145). Chicago : ALA TechSource.
Citation: Pitts, J., & Coleman, T. L. (2013). The right tools for the job: Using analytics to drive design. In T. Farney & N. McHale (Eds.). Web analytics strategies for information professionals: A LITA guide (pp.131-145). Chicago : ALA TechSource.
Keywords
Web analytics, Web redesign, Library case studies, Data-driven decision making
