Cross-country comparison of pomegranate juice acceptance in Estonia, Spain, Thailand, and United States

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Show simple item record Koppel, Kadri Chambers, Edgar, IV Vázquez-Araújo, Laura Timberg, Loreida Carbonell-Barrachina, Ángel Suwonsichon, Suntaree 2014-04-17T19:47:53Z 2014-04-17T19:47:53Z 2014-01-01
dc.description.abstract The objective of this study was to compare acceptance of different flavor combinations across countries, determine consumer clusters across countries and identify drivers of liking for a healthy product (pomegranate juice). Five pomegranate juices varying in flavor character were evaluated by consumers in Estonia, Spain, Thailand, and the United States. In this study the consumers evaluated overall acceptability and flavor, sweet, sour, fruity, and pomegranate flavor liking. Also, Just About Right (JAR) questions were answered for those same attributes. The results suggested that although some samples varied in their liking across countries, larger differences in acceptance were found between consumer clusters across countries. These data suggest that individual consumer variation is greater than country specific variation. In addition, factors such as taste sensitivity or prior exposure rather than flavor are important in acceptability of pomegranate juices. en_US
dc.language.iso en_US en_US
dc.relation.uri en_US
dc.subject Pomegranate juice en_US
dc.subject Acceptance en_US
dc.subject Consumer en_US
dc.subject Flavor en_US
dc.title Cross-country comparison of pomegranate juice acceptance in Estonia, Spain, Thailand, and United States en_US
dc.type Text en_US 2014 en_US
dc.citation.doi 10.1016/j.foodqual.2013.03.009 en_US
dc.citation.epage 123 en_US
dc.citation.jtitle Food Quality and Preference en_US
dc.citation.spage 116 en_US
dc.citation.volume 31 en_US
dc.contributor.authoreid kadri en_US
dc.contributor.authoreid eciv en_US
dc.contributor.authoreid lvazque en_US
dc.description.version Article (author version)

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