Soldiers' and civilian employees' use of Command Information media

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Show simple item record Blackmon, April M. 2008-05-15T21:14:09Z 2008-05-15T21:14:09Z 2008-05-15T21:14:09Z
dc.description.abstract Fort Riley, KS, has several command information (CI) products – a Post newspaper, a weekly television news show, Channel 2, and two Web sites. This uses and gratifications study aims to expand on a 2002 Fort Riley study to better understand the CI media sought by soldiers and civilian employees and their level of satisfaction with those products. A total of 158 Fort Riley soldiers and civilian employees were surveyed. Results supported previous CI studies, which indicated the Post newspaper and Web site are the most utilized and valued CI products. Results also showed slight changes in CI product usage from the 2002 study. en
dc.language.iso en_US en
dc.publisher Kansas State University en
dc.subject Command Information en
dc.subject Internal media en
dc.subject Uses and Gratifications en
dc.subject Army en
dc.subject Soldiers en
dc.subject Civilian employees en
dc.title Soldiers' and civilian employees' use of Command Information media en
dc.type Thesis en Master of Science en
dc.description.level Masters en
dc.description.department Department of Journalism and Mass Communications en
dc.description.advisor William Adams en
dc.subject.umi Mass Communications (0708) en 2008 en May en

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