Factors affecting beef and plant-based protein consumption

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dc.contributor.author Taylor, Hannah
dc.date.accessioned 2021-04-14T21:28:44Z
dc.date.available 2021-04-14T21:28:44Z
dc.identifier.uri https://hdl.handle.net/2097/41359
dc.description.abstract Alternative protein options have been gaining popularity, motivated by increasing concerns over environmental sustainability and animal welfare. The growth in plant-based protein consumption has led to questions about how these new products might affect the beef industry. Using survey data from the Meat Demand Monitor, I evaluate factors that affect the consumption of beef and plant-based proteins and project how changing demographics might affect future protein consumption. The results show that consumption of plant-based protein and beef are not exclusive from one another. Additionally, growth in plant-based proteins need not come at the expense of the beef industry. As the U.S. population increases, expanding protein demand allows room for both beef and plant-based protein consumption to grow. en_US
dc.language.iso en_US en_US
dc.subject Meat demand en_US
dc.subject Beef consumption en_US
dc.subject Plant-based proteins en_US
dc.title Factors affecting beef and plant-based protein consumption en_US
dc.type Thesis en_US
dc.description.degree Master of Science en_US
dc.description.level Masters en_US
dc.description.department Department of Agricultural Economics en_US
dc.description.advisor Glynn Tonsor en_US
dc.date.published 2021 en_US
dc.date.graduationmonth May en_US


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