Storytelling as a food safety training tool in school foodservice

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Show simple item record Weil, Heidi 2015-04-24T16:15:06Z 2015-04-24T16:15:06Z 2015-04-24
dc.description.abstract Understanding what motivates food handlers is important for developing effective interventions to increase compliance with food safety guidelines. Traditional food safety training techniques improve knowledge, but do not always result in improved performance in the workplace. Studies have consistently demonstrated the persuasive power of stories to influence beliefs and behavior. Transportation into a narrative world is a state of immersion into a story. When individuals are transported into the world of a story, they integrate story information into their real-world beliefs and behavior. In this study, foodservice employees were shown a brief video dramatizing a foodborne illness outbreak. Behavioral intent to comply with food safety guidelines was measured both before and after watching the video. Transportation into the story and story-specific beliefs were measured as well. Study results confirmed previous findings involving narrative transportation. Participants who were highly transported into the story of Glenda’s Horrible Day reported stronger food safety behavioral intent, specifically in areas highlighted by the story, after viewing the video. Highly transported participants also reported stronger agreement with food safety messages after viewing the video. For participants who experienced low transportation into the story, there were no significant increases in behavioral intent or story-specific beliefs after viewing the video. Highly transported participants were those who (a) were familiar with the story topic, (b) were mentally engaged with the story, (c) responded emotionally to the story, and (d) identified with and felt empathy for the story characters. en_US
dc.description.sponsorship Financial support provided by The Center of Excellence for Food Safety Research in Child Nutrition Programs. en_US
dc.language.iso en_US en_US
dc.publisher Kansas State University en
dc.subject Training en_US
dc.subject Food safety en_US
dc.subject Storytelling en_US
dc.subject Narrative transportation en_US
dc.subject Child nutrition programs en_US
dc.subject School foodservice en_US
dc.title Storytelling as a food safety training tool in school foodservice en_US
dc.type Thesis en_US Master of Science en_US
dc.description.level Masters en_US
dc.description.department Department of Hospitality Management and Dietetics en_US
dc.description.advisor Kevin L. Sauer en_US
dc.subject.umi Occupational Psychology (0624) en_US 2015 en_US May en_US

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