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Please use this identifier to cite or link to this item: http://hdl.handle.net/2097/819

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Theiss-White_Word-of-Mouth-Marketing_2008.pdf1576KbAdobe PDFView/Open
Theiss-White Word of Mouth Marketing to the Extreme.ppt5354KbPowerPointView/Open
Title: Web 2.0 marketing: Word of mouth marketing to the extreme
Authors: Theiss-White, Danielle
Date: 2007
Type: Other
Conference : College and University Libraries Section KLA Conference Wichita KS
Keywords: Web 2.0
Marketing
Library 2.0
Word of mouth marketing
Relationship marketing
URI: http://hdl.handle.net/2097/819
Appears in Collections:Library Faculty and Staff

Files in This Item:

File Description SizeFormat
Theiss-White_Word-of-Mouth-Marketing_2008.pdf1576KbAdobe PDFView/Open
Theiss-White Word of Mouth Marketing to the Extreme.ppt5354KbPowerPointView/Open

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