Browsing Psychology Faculty Research, Publications, and Presentations by Subject "Attention"

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Browsing Psychology Faculty Research, Publications, and Presentations by Subject "Attention"

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  • Nettelhorst, Stephen C.; Brannon, Laura A. (2012)
    The purpose of this study was to assess the effect of advertisement choice on individuals’ subsequent attention towards the advertisement. Participants in this study decided which type of advertisement to watch or they ...