Browsing by Subject "willingness-to-pay"

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Browsing by Subject "willingness-to-pay"

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  • Chen, Yun-Ju (Kelly) (Kansas State University, 2008)
    The U.S. wool demand has declined since 1950s due to the increasing demand for synthetic fibers. This research aims to study U.S. consumers' preferences for wool attributes to help the wool industry developing marketing ...